Where do you want to start? 

One way I've found to make marketing less daunting is to collect a few helpful tools that I can reuse and adapt

"Comp titles" is short for competitive or comparative titles and refers to already published books that are similar to your manuscript.

Titles are an important piece of your marketing. You want them to encapsulate your entire book in a brief and catchy way.

Worrying about being a social media guru is exhausting, but being present on social media doesn't have to be your whole life.

I've written up a short list of book summary types to help you meet industry expectations and get your plot across.

A blurb is a plot summary aimed at readers. It is used on online book pages or on the back of your physical books.

One of the keys to a good summary is making it short without making it vague.

Made-up words are great woldbuilding inside your book, but they can really complicate a plot summary.

Once you find your story's hook, you should be able to talk about, summarize, and market your book much more easily.

Character names can be an easy place for readers to get lost during a plot summary.

Readers don't rush to the fantasy aisle to see what new titles HarperCollins has released this season. It's the authors they are invested in

Some writers think that genre is something marketing slaps onto a finished book in order to make it sell. But that is not how it works.

(This post is part of my "What Age are you Writing For?" series. You can find the introduction and list of age ranges here.) When you are...

(This post is part of my "What Age are you Writing For?" series. You can find the introduction and list of age ranges here.) While no...